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SEO

Search Engine Optimization (SEO) is the practice of enhancing the visibility and ranking of a website or a web page in the organic (non-paid) search engine results pages (SERPs). The goal of SEO is to increase website traffic by making the site more attractive to search engines and users. This involves various techniques and strategies to improve the website’s relevance, authority, and user experience.

The key elements of SEO:

  •   Keyword Research:
    Identifying Keywords: Finding relevant keywords and phrases that potential customers use to search for products or services. Tools: Utilizing tools like Google Keyword Planner, Ahrefs, SEMrush, and Moz to discover keyword opportunities.


  •   On-Page SEO:
    Title Tags: Crafting compelling and keyword-rich titles for each page. Meta Descriptions: Writing concise and informative meta descriptions to improve click-through rates. Headings (H1, H2, etc.): Using headings to structure content and include relevant keywords.

  •   Technical SEO
    Site Speed: Optimizing website loading times to improve user experience and search engine rankings. Mobile-Friendliness: Ensuring the website is responsive and works well on all devices.
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Akilam Ads offers digital services in Coimbatore which includes Web design and development, Software and Mobile App development, SEO, Google Ads, Facebook Ads, Graphic design, CRM, and HRM.

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